10 Best SEO Techniques For 2013

1. Analyze your website

When you are struggling to get up on a list, you always have competitors working for the same goal. The most important thing to do first is keep reviewing your website. Make sure it is better than others in all aspects

2. Keep Your Content Clean

Ensure clarity and ease of navigation through your website. Keep cleaning your site and remove the irrelevant content

3. Write a good Title & Description

SERP shows a list of results for a search query. Each result is displayed as a Title, a summarized description and the URL it can be accessed from. One of the variables Google uses for ranking is determined by how many times a particular page is clicked. This variable is called the Click-through rate (CTR).This means even if your page is displayed on the first page and it is not clicked by the searchers, Google will end up downgrading your page to a lower rank.

4. Create a natural link profile

Google is smarter than many bloggers thought it was. The recent updates in its algorithms have identified a lot of websites that had been engaged in illegal means of link building like buying them or being involved in link farming. If your site is also doing one of these practices then it runs the risk of being located by Google and banned to be displayed on the results page at all.

5.  Content plan

Previously, it wasn’t as important to have new content or be concerned with the amount users get engaged with. However, changes in algorithms have made it increasingly important to keep adding content to the site and keep tabs on the activities of users on your website since Google now takes that into consideration. In short, users should not only be visiting your site but also be interested enough to share the content.

6. Integrate Social Sharing

Social networking has taken over the world of internet surfing, you should make sure you are taking full advantage of this trend. Make your content easily sharable on these sites

8. Promote the authority

Google has come up with a new variable that it gives a lot of attention to while ranking a page. AuthorRank  is the new factor that takes into consideration the individual contributors to a blog or website.

9. Create a mobi-friendly website

Reports suggest in certain areas of the world like South Africa 60% search queries are punched in through mobile devices and through social media networks on these mobile devices. With the advancements of mobile technology more users are moving towards mobile friendly websites than desktop sites and hence, their growth rate is very high comparative to desktop websites.

10. Localize your content

Reports indicate that around 40% of the users intend to perform a locality based search query.  After typing in the search query users usually add in a postal code or geographic location to seek a local information.